Admitted Student Research (ASR)

A comprehensive study of all admitted students that helps you understand why they made the choice they did, the impact of their campus visits, the importance of various decision factors and their perceptions of your institution.

Competitor Studies

Working with your staff and data you have already collected, supplemented by our additional research, we will help you put your strategies into a competitive context.

Comprehensive Enrollment Research

Performa Higher Education’s comprehensive enrollment research approach uniquely positions our team of enrollment experts to help institutions both execute research and apply results to goals, strategies and daily activities. Our customized enrollment package includes a cluster analysis through prospective student surveying, PowerPREDICT® and Admitted Student Research (ASR). We make the case for value at your institution by partnering with you to:

• Create targeted outcomes research, which will help make the case for the value of your institution and create a system for continuing to gather alumni statistics and success stories on your own;
• Streamline messaging to understand what to emphasize in student recruitment;
• Synthesize and apply results of the research to create a big picture perspective of who your students are, how to best reach them and variables that most positively influence his / her persistence.

Cost to Recruit

We conduct an annual study on the coast to recruit a student and the admission funnel on behalf of NACCAP member institutions. Our experienced team utilizes this data to provide comparisons on staffing ratios, budget allocations, funnel ratios and other key enrollment and recruitment variables.

Enrollment Trends

We study enrollment trends from clients and on behalf of NACCAP (North American Coalition for Christian Admissions Professionals) member institutions. This data provide context for institutions seeking to compare their enrollment trends.

Predictive Modeling - Admission

PowerPREDICT^® is a sophisticated predictive modeling tool designed specifically to equip admission teams with clear and concise information, enabling the reallocation of student recruitment budget resources to ensure the greatest return on investment. Our experienced team of enrollment consultants works with you to develop sound strategies for the application of predictive modeling results to your communication flow, counselor activities and other strategic recruitment functions.

Predictive Modeling - Retention

PowerALERT^® is our predictive model for student retention. This sophisticated modeling tool is a leading indicator, ranking your incoming new students’ probability of persistence before they arrive on campus. Such early awareness allows you to fully implement retention programs and interventions long before the traditional red flags of mid-term grades or pre-registration. Combined with highly functioning retention systems, PowerALERT^® provides substantive immediate results, as early as spring semester, and creates the foundation of strategic retention plans for long-term enrollment health.

Prospective Students

We assess prospective student data and analyze the results so you understand why non-matriculants decided not to enroll at your institution. Providing you actionable items to impact your next recruiting cycle.

Strategic Financial Aid Awarding

LogicAID^® provides sound analysis of the impact of projected financial aid packaging strategies, allowing institutions to explore strategic alternatives in pricing and aid as well as maximize net revenue. Regular updates throughout the awarding cycle enable financial aid leaders to measure progress toward net revenue and enrollment goals. Our experienced enrollment team provides guidance throughout, assisting your team in making maximum use of this powerful research service.

Strategic Use of Student Success Data

In what way does NSSE or SSI data influence your decision making related to student success? We provide you a guide for understanding which data you need and which actions result from your findings.

Thriving Quotient™

The Thriving QuotientTM (TQ) is an instrument that was developed to measure the academic, social, and psychological aspects of a student’s college experience that are most predictive of academic success, institutional fit, satisfaction with college and ultimately graduation. The 26 items on the TQ cluster onto five scales:

• Engaged Learning – a measure of the degree to which students are meaningfully processing what happens in class, energized by what they are learning, and continuing to think about it outside of class
• Academic Determination – a measure of students’ goal-directedness, investment of effort, and regulation of their own learning and use of times
• Positive Perspective – a measure of students’ optimism, explanatory style, and subjective well-beings
• Social Connectedness – a measure of students’ involvement in healthy relationships and social support networks, whether on or off campuss
• Diverse Citizenship – a measure of students’ desire to make a difference in the community around them, as well as their openness to differences in otherss