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"Performa Higher Education did a fine job with our research project. They came to the table with their experience, but they also listened to our specific needs and questions that we wanted to have addressed. The research process was smooth, timely and has provided us both encouragement (in the terms of what we are doing well), and specific areas to sharpen within our recruitment process."
Matt Osborne
Vice President Enrollment Management
Spring Arbor University, Spring Arbor, MI
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Student Research

Contact:
David Mee, Director of Enrollment Solutions
(336) 585-1044
dmee@PerformaHE.com
Tim Fuller, Director of Strategic Solutions
(336) 585-1044
tfuller@PerformaHE.com
Do you know everything you need to know about your prospective students?
Of course not. No one can. But with our combined 100 + years of enrollment management and marketing experience, and a powerful on-line research tool, we can help you ask the right questions and find answers to them. The Performa Higher Education team knows firsthand the student recruitment issues facing private colleges, and one of those is the time necessary to do everything that needs to be done. Gathering data about prospective students is important; taking the time to analyze that data and draw conclusions is even more important. On many campuses the urgency of the day-to-day crowds out the ability to gather, analyze and respond to what is learned. Let the enrollment professionals at Performa Higher Education help you! Our experience and tools allow us to be an effective research source for studies such as:
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- Where did your non-matriculants decide to enroll and what were their reasons?
- Who did your matriculants compare you to as they finalized their decisions and why did they choose you?
- How did your staffs' interaction with your applicants impact decisions?
- With whom are you competing and what are their distinctives?
- Does everyone involved in marketing activities know best how to prioritize time and resources?
- Admitted student research - let us conduct your summer survey of matriculating and non-matriculating students. We'll customize a survey to meet your needs, gather the data, analyze the results and present a report highlighting key points in time for the recommendations to impact your next recruiting cycle.
- Competitor study - let us help you know as much as you can about your competitors. Working with your staff and data you have already collected, supplemented by additional research, our staff will help you put your strategies into a competitive context.
- Other research - we will customize research to meet other needs for you - just ask!
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